23:02.9 These different lines represent different career paths… I think graphic designs is… very transferable. The skills that you learn are very transferable through different, different areas… It’s good that you can be quite powerful… so maybe that somebody’s graphic design – it wouldn’t be mine – maybe one will be… publish books… maybe one of them’s printing…. maybe one of them’s paint signs in Vietnam, kind of thing. 25:57.3 One ends, you just work on the other two. That one ends and you work on these two… I think it’s, it’s a bit crazy the idea to contain yourself to one… if you’re a graphic designer.

27:08.5 Industries are changing, you know…. Industries change and industries bend and you have to… either swap over or you find a fresh way of doing stuff within that industry. For example, when [computers] came along, everybody thought that… printed material would cease to exist but it hasn’t. It exists alongside. Maybe at some stage it will cease to exist but, for now, it’s an overlap… if you feel your skills… are good enough for another area as well, or if you feel that… you can produce something that that other industry requires, you should, I think you should do it.

28:17.0 It’s all interconnected because of the way the world works these days… it’s not about [people] being defined in the future. It’s about them being… I wouldn’t say redefined, it’s just that they’ve discovered that you can make a connection with something so disparate, so potentially far away, but it’s still within your reference… being influenced by something that’s gone on… two steps away in a different industry. So it’s a big jump between industries.

30:16.8 First off, you have to be in the industry but you can go over to other industries… because, you know, design is definitely a social medium. It’s definitely a social practice. You have to… take into consideration what the client wants, and… the idea of what you’re producing or communicating to. 31:34.4 I think it’ll still called… graphic design…. it’s about discovering the new potential… But… there’s a need to define what… you are… 33:03.6 You don’t have thirty minutes to sit and tell people: ‘Well graphic engineer is not just a graphic designer but it’s somebody who builds conceptually from scratch.’ 34:02.8 But the way that the world is going at the minute… every single person in the world would have a different job or different job title, you know? So I think what the industry tries to do is give it a general graphic term. People can… expand, like I said, with graphic design. But, at the end of the day, you’re still defined by the industry, primarily.